Major Project / Task 01 : Proposal Development

 03/02/25 - 19/02/25 (Week 01 - Week 03)

Isabel Tan Xen Wern / 0355602 / Bachelor(hons) in creative media / Taylors University

Major Project I / PRJ64904

Task 01: Proposal Development

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JUMP-LINK

Introduction

Progression

Final Submission

Reflection

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INTRODUCTION

Figure 1.1

Instructions (05/02/25)

Progression

• For starters, we split the parts equally within our group members.
• I was in charge of the art direction and the overall narrative of the storyline.

Figure 1.2

Story Idea (10/02/25)

• This storyline was to raise awareness of the recent ongoing forest fire.
• It shows the fire from the perspective of different animals. Making the animals the main characters and how they lost their homes to the fire.

Feedback from sir:

1. Can maybe start with a real-life person having an imagination  (for example a man smoking a cigarette and he was about to throw it into the grass but then he had a thought which leads to the main storyline and at the end he did not throw it into the grass)
2. Act 2 is not interesting or eye-catching enough to catch the interest of the audience.
3. exaggerate the obstacles and struggles to overcome the situation.

Figure 1.3

Story Idea (10/02/25)

• Following the forest fire concept, this time we used a human main character and his experience.
• Miles as a firefighter trying to do his job but has a past trauma with fire.
• The story is about overcoming trauma and fear.

Feedback from sir:

1. The story is good but need to add further details with some research on how to overcome trauma and fear.
2. It needs to connect with the audience and be relatable in some ways.
3. Suggestion: can make the fire a villain character and Miles is fighting it.

• based on sir's feedback, we decided to further develop the story by adding more research and details to act 2.
• We also took sirs suggestion with the fire character to make it more interesting and fun.

Project Specifications

• We decided on 2D animation with a hint of 3D As our animation style because of our specific specializations and what we are mainly good at.
• Our overall animation will be about 2-3 minutes maximum.
• We used a miro board to create out art direction concept

Figure 1.4

Character moodboard (15/02/25)

• We decided to use Tadashi from Bighero6 as our main character inspiration as his personality fits Miles the best.
• Following his body shape and facial features closely.
• We also had other characters such as Nanami as a reference for body shape.

Feedback from Sir:

1. The fire character has to be fierce as to fit its villainous character.

Figure 1.5

Environment moodboard (15/02/25)

• We are using Manhattan as our primary location for the animation so we will be following the building design of Manhattan.

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FINAL SUBMISSION

Figure 1.6

Final submission slides (15/02/25)

Figure 1.7

Final submission script (15/02/25)

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REFLECTION

The proposal development process was a structured and collaborative effort, where I led the art direction and narrative. Initially, our concept focused on forest fires from the perspective of animals, but with the feedback suggested by my lecturers , it is suggetsed that a more engaging approach would be better. We revised the story to center on Miles, a firefighter that is overcoming trauma, incorporating research on fear and resilience. The idea of making fire a villainous character added intensity. We chose a 2D animation style with subtle 3D elements, referencing Tadashi from Big Hero 6 for Miles' design and Manhattan for the setting. Using a Miro board, we refined our artistic vision, ensuring a compelling and visually engaging final animation.